Corporate Social Responsibility Awards

Integrating and adopting a Corporate Social Responsibility policy into the culture of an organisation can do much more than simply enhance its reputation and benefit the local community and its own employees.  People want to buy from businesses they respect; effective CSR can help a business differentiate itself from the competition - over time it can even help them win business.

A good reputation makes it easier to recruit the best people, employees stay longer, morale and retention improves, reducing the costs of recruitment and training.

Involvement in the local community can be extremely rewarding and satisfying.  Employees enjoy the team spirit they experience when they all pull together helping with a local project or fundraising for a chosen charity.  Employees are often better motivated and more productive in this environment.

There are many great examples of businesses across the County who demonstrate CSR very effectively. Worcestershire Ambassadors are a group of influential business leaders and we are keen to recognise and applaud those organisations who take CSR seriously and give something back to the community. The aim is also to educate and advise those who are not currently participating and enlighten them on the benefits that can be achieved to their own business, employees and the wider community.

The Worcestershire Ambassadors CSR Awards, whose main sponsor is the Worcestershire County Council, will be launched shortly and open to any business in the Worcestershire area. The categories are ‘Community’, ‘Environment’ and ‘The Workplace and Staff’.  There is also a special award for individuals within organisations who contribute above and beyond within their community.

The deadline for submissions is Friday 30th July 2010 and winners will be announced at an awards reception on Thursday 25th November.

Entry forms can be obtained by visiting: www.worcestershireambassadors.com/csr